Creative Crieff is dedicated to transforming Crieff into an even more vibrant hub for community, culture and experience. Through the development of Old Crieff Hotel Site we are bringing forward a new chapter for the town — one that creates lasting impact, strengthens the local economy, and enhances Crieff as a destination for both residents and visitors.
At the heart of this vision is the creation of a dynamic, multi-use space that brings together Scotland’s first immersive tartan experience, a boutique cinema, bistro and flexible event spaces — all designed to work together and create a year-round destination.
Our ambition is to shape a thriving and sustainable future for Crieff — one that embraces innovation while remaining deeply connected to the town’s rich heritage, culture and community spirit.
The development will introduce a new, digitally-led visitor experience that brings Scotland’s tartan story to life in a way that is engaging, interactive and globally relevant. Alongside this, the cinema and event space will provide a much-needed venue for film, live screenings, community events, talks and private functions.
The boutique-style cinema will offer a high-quality viewing experience, while also creating opportunities for education, creativity and digital engagement. It will support a range of uses — from film festivals and local screenings to emerging technologies such as immersive media, gaming and interactive content.
The bistro will provide a welcoming space for both the community and visitors, offering relaxed indoor and outdoor dining and creating a natural place to gather, connect and enjoy Crieff’s hospitality.
In addition, flexible indoor and outdoor social spaces will support a wide range of uses, helping to create a lively and inclusive environment throughout the day and into the evening.
Together, these elements will create a destination where people can come together to experience culture, creativity and community — supporting Crieff’s growth as a vibrant, year-round place to live, visit and enjoy.